In the past, menswear and creative fashion were not words that were easily associated with one another. While a rich tradition existed in men s tailoring, notably in the workshops of Savile Row, and select couture labels such as Dior and Alexander McQueen created and presented new collections each season, menswear was seen as very much the poor relation to womenswear. Times have changed: menswear, notably that created and produced by independent labels, is a hotbed of creativity; separate fashion weeks devoted to menswear are now held in Paris, London, and Milan; and the menswear scene is hotly discussed, critiqued, and debated in the press and online. Contemporary Menswear presents in-depth profiles of more than fifty of the designers, labels, brands, stores, websites, and blogs that have shaped and continue to shape menswear in the twenty-first century. From classic heritage labels such as Albam Clothing through to dynamic, new labels such as Tellason, who set the fashion agenda for crafted, desirable denim, this is a detailed and characterful guide to an independent menswear scene that has grown to be a respected, mature, yet highly creative part of global fashion. Overflowing with imagery, looks, and styles, and featuring interviews with all the key personnel behind each brand, Contemporary Menswear will be essential reading for the style-conscious and youthfully minded and an inspirational guide for all fashion designers, stylists, writers and students.
