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Книги издательства «McGraw-Hill»
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Concepts of Genetics is a one semester introductory genetics text that explains genetics concepts in a concise, engaging and up to date manner. Rob Brooker, author of market leading texts in Genetics and Intro Biology for majors, brings his clear and accessible writing style to this new text. He employs the use of experimentation and stresses the fundamentals of the Scientific Method in presenting genetics concepts, then further engages the reader through the use of formative assessment to assist the student in understanding the core genetic principles. The integration of the genetics text and the power of digital world are now complete with McGraw-Hill's ConnectPlus. Users who purchase Connect Plus receive access to the full online ebook version of the textbook. |
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In recent years, innovative texts in mathematics, science, foreign languages, and other fields have achieved dramatic pedagogical gains by abandoning the traditional encyclopedic approach in favor of attempting to teach a short list of core principles in depth. Two well-respected writers and researchers, Bob Frank and Ben Bernanke, have shown that the less-is-more approach affords similar gains in introductory economics. Although a few other texts have paid lip service to this new approach, Frank/Bernanke is by far the best throughout, and the best executed principles text in this mold. Avoiding excessive reliance on formal mathematical derivations, it presents concepts intuitively through examples drawn from familiar contexts. The authors introduce a coherent short list of core principles and reinforce them by illustrating and applying each in numerous contexts. Students are periodically asked to apply these principles and to answer related questions and exercises. Frank/Bernanke also encourages students to become Economic Naturalists, by employing basic economic principles to understand and explain what they observe in the world around them. An economic naturalist understands, for example, that infant safety seats are required in cars but not in airplanes because the marginal cost of space to accommodate these seats is typically zero in cars but often hundreds of dollars in airplanes. Such examples engage student interest while teaching them to see each feature of their economic landscape as the reflection of an implicit or explicit cost-benefit calculation. |
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Designed for an upper-level majors course, this title features an emphasis on function and evolution of vertebrates, complete anatomical detail, and excellent pedagogy. |
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Get ready for your AP exam with this straightforward and easy-to-follow study guide, updated for all the latest exam changes! 5 Steps to a 5: AP Statistics features an effective, 5-step plan to guide your preparation program and help you build the skills, knowledge, and test-taking confidence you need to succeed. This fully revised edition covers the latest course syllabus and provides model tests that reflect the latest version of the exam. Inside you will find: •5-Step Plan to a Perfect 5: 1. Set Up Your Study Program 2. Determine Your Test Readiness 3. Develop Strategies for Success 4. Develop the Knowledge You Need to Score High 5. Build Your Test-Taking Confidence •2 complete practice AP Statistics exams •3 separate plans to fit your study style •Review material updated and geared to the most recent tests •Savvy information on how tests are constructed, scored, and used |
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The Fourteenth Edition of Real Estate Finance and Investments prepares students to understand the risks and rewards associated with investing in and financing both residential and commercial real estate. Concepts and techniques included in the chapters and problem sets are used in many careers related to real estate. The material in this edition is also relevant to individuals who want to better understand real estate for their own personal investment and financing decisions. The Fourteenth Edition is designed to help students learn how to evaluate the risk and return associated with the various ways of investing and lending. Upcoming students who are interested in this field can use this book as a guide to perform the right kind of analysis to make informed real estate finance and investment decisions. |
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This volume covers the field of machine learning, which is the study of algorithms that allow computer programs to automatically improve through experience and that automatically infer general laws from specific data. Features of the book include: unified coverage of concepts and techniques from various fields; and coverage of recent subjects, such as genetic algorithms, reinforcement learning, and inductive logic programming. |
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The Ninth Global Edition of Human Resource Management: Gaining a Competitive Advantage was developed to teach students how to face and meet a variety of challenges within their organizations and how to gain a competitive advantage for their companies. Features of The Global Edition: The content draws from the diverse research, teaching, and consulting experiences of the four authors who have taught human resource management to undergraduates, MBA students, experienced managers and professional employees. The teamwork approach gives a depth and breadth to the coverage that is not found in other texts. The content emphasizes how the HRM function, as well as the management of human resources, can help companies gain a competitive advantage. The content discusses current issues such as social networking, talent management, diversity, and employee engagement, all of which have a major impact on business and HRM practice. It includes examples of how new technologies are being used to improve the efficiency and effectiveness of HRM practices. Global edition of Connect Plus, McGraw-Hill's web-based teaching and learning platform, which helps students learn faster, study more efficiently, and retain more knowledge. LearnSmart, the most widely used and intelligent adaptive learning resource, which provides an adaptive reading experience through SmartBook. This Global Edition has been adapted to meet the needs of courses of the United States and does not align with the instructor and student resoruces available with the US edition. |
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Anthony Robert Accounting. Texts & Cases. |
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«Better Writing Through Editing» teaches intermediate students how to edit their own writing for correct sentence structure, grammar, punctuation, and expression. Using a systematic approach for studying writing and editing problems, students discover their individual strengths and weaknesses and are encouraged to monitor their own progress. Part 1, Getting Started, begins with a diagnostic self-assessment to determine each students' awareness of typical ESL/EFL editing problems. Students also learn an editing system that they can use to evaluate their own writing. Part 2, Writing Focus, provides practice with a variety of English sentence types and features writing assignments based on a chapter theme and a rhetorical focus. Part 3, Editing Focus, provides clear and simple explanations of typical ESL/EFL editing problems and contains hundreds of practice exercises. The chapters in the Editing Focus section can be done in any order, thus allowing a teacher to customize learning while simultaneously completing the Writing Focus chapters.» |
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There is no description for this title. |
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How to Research is a practical handbook for those carrying out small scale research projects and discusses the practice and experience of doing research in the social sciences. The new edition has been updated throughout and includes extensively revised chapters on introductory thinking about research and data analysis. Building on the strengths of the previous edition, Blaxter, Hughes and Tight include new material on: — Writing research proposals — Making presentations — Researching in your own workplace — Data collection software and time management — Case studies of small scale research projects It is written in an original, accessible and jargon free style using a variety of different forms of presentation to support the researcher. It is written for all those who are required to complete a research project as part of their studies and is invaluable for those conducting research in the workplace. |
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Interactions Mosaic, Silver edition is the newly revised five-level, four-skill comprehensive ESL/EFL series designed to prepare students for academic content. The themes are integrated across proficiency levels and the levels are articulated across skill strands. The series combines communicative activities with skill-building exercises to boost students' academic success. |
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Interaction Mosaic Edn 5: Grammar Student Book Interactions/Mosaics Silver Edition is a fully integrated, 18-book series that prepares students for academic success. Language proficiencies are articulated from the beginning through advanced levels within each of the four language skill strands. Chapter themes articulate across the four skill strands to promote systematic recycling of vocabulary and grammar. Unique Features of Interactions/Mosaic Silver Edition Contemporary, full-color design — for Interactions Access and Interactions 1 and 2 Reading and Listening/Speaking — showcases compelling instructional photos to strengthen the educational experience. Up-to-date, engaging global content appeals to the sophisticated, academic audience for Interactions/Mosaic. Enhanced focus on vocabulary building, test taking, and critical thinking skills promotes academic achievement. Self-Assessment Logs encourage students to evaluate their learning. Focus on Testing strategies and activities for TOEFL (R)iBT preparation build invaluable test-taking strategies. Skills index for each student book helps instructors match textbook content with curricular standards and objectives. Guided practice with using a variety of graphic organizers provides students with organization tools for academic skill building. Best Practices approach in the Teacher's Edition promotes excellence in language teaching and learning. |
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«This best-selling text presents new and returning college students with practical, hands-on methods of increasing their performance inside and outside the classroom. It helps them make the connection between their academic efforts and their job and life skills. They learn a variety of personal productivity skills related to positive work and study habits, as well as creative problem-solving, organizational, and interpersonal skills. The new edition has been extensively updated to include an even stronger integration of the theme of «Self-Management», reinforcing the importance of character and personal responsibility. All the interactive exercises and assessments have been revised to promote critical thinking, and a new culminating chapter now focuses on exploring majors, career development, and service learning.» |
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This argument text is a brief reader-rhetoric, offering a clear and concise introduction to argument and exceptionally accessible explanation of the Toulmin method along with a thematic collection of 68 short arguments. |
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Focuses on the essay using the author`s wide range of writing assignments and activities that reinforce the four bases of effective writing: unity, support, coherence, and sentence skills. |
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