|
|
|
Книги Jackson Paul
|
Unlike other packaging titles, which simply provide templates to copy, this book enables designers of all packaging types to create 3-D packaging forms that are specific to their needs rather than based on an existing design. It teaches a simple net construction system a one-piece 2-D configuration of card seen when a 3-D package is opened out and flattened which enables the designer to create a huge number of very strong 3-D packaging forms that are both practical and imaginative. Each chapter concludes with photographs and net drawings of 610 creative examples of packaging designs made using the principles outlined in the preceding chapter. Structural Packaging gives the reader an understanding of the underlying principles of packaging construction and the technical knowledge and confidence to develop a greater number of their own unusual and innovative designs than any comparable book. |
|
Cut and Fold Techniques for Promotional Materials is a unique collection of over 40 attention-grabbing cut-and-fold designs that when printed and illustrated form memorable give-aways to promote and advertise services and products. The book provides a one-stop source for novelty promotional materials, many appearing in print for the first time. Some designs are interactive toys that turn inside out or reveal hidden faces when played with, others are more practical, offering ingenious ways to fold-up letters, brochures and posters, or to create novelty envelopes and leaflets. All the designs will enhance a message or presentation, grabbing attention in ways that simple printing can never achieve. Following the elegant, easy-to-follow style of Paul Jacksons other titles for Laurence King, Cut and Fold Techniques for Promotional Materials is an essential resource for marketing professionals and design students, and an inspirational guide to anyone looking to enhance the presentation of their product or service. |
|
Introducing techniques for making pop-ups from one sheet of card, the third title in this series on paper engineering takes folding techniques into the third dimension. Each chapter introduces a new technical idea and show how that technique can be adapted in many different ways, or combined with techniques from earlier chapters. These 3-D techniques can be incorporated into any design where typography and/or illustration are used, including mail-shots, personal publicity, invitations, business cards and greetings cards. With their emphasis on surface design over complex cutting, the pop-ups have an instant appeal for designers. Following the elegant, easy-to-follow style of Paul Jacksons other titles for Laurence King, Cut and Fold Techniques for 3D Pop-Ups is an essential resource for marketing professionals and design students. |
|
Paul Jackson's major new title Complete Pleats is the most comprehensive book about pleating on the market. It explains how pleating systems can be stretched, compressed, flared, skewed, multiplied and mirrored, showing how from simple ideas, a huge number of original pleat forms can be created. Each technique is explained with a series of step-by-step photographs and line illustrations, enabling the designer to work through the basic principles of pleating and then adapt them to their specific needs. Complete Pleats also features about 40 examples of pleats from the worlds of architecture, fashion and product design. Paul Jackson has taught pleating techniques to students of Fashion Design for 30 years, in both paper and fabric. Complete Pleats is the definitive practical guide for anyone wishing to create and make pleats. |
|
